Lead Data Analyst

Overview

This role is part of the Strategic Marketing & Analytics team. You will deliver data-driven insights that help marketing and media teams maximize profitability while developing customer relationships.

Responsibilities include gathering, organizing, and aggregating complex datasets to produce actionable business insight across areas such as ad network optimization, ad merchandising, marketing performance, quality monitoring, partner development, product testing, and more. You will also communicate findings to Client, Media, Analytics, and Executive stakeholders.

Responsibilities

• Work closely with media and client managers to identify business opportunities for media, client, and market growth.
• Mine data to develop actionable insights from proprietary datasets using statistical techniques.
• Evaluate strategies and forecast their expected impact to key performance indicators.
• Support analysis and monitoring of business metrics and trends.
• Serve as a liaison between business and technical teams in day-to-day data analytics.
• Lead a small team of analysts by setting longer-term goals and ensuring short-term operational efficiency.

Requirements

• Record of high academic achievement with a BS degree in Business, Economics, Engineering, Math/Science, or otherwise proven background in business/analytics.
• MS preferred; bonus points for statistics.
• 8+ years of work experience in data analytics/science.
• Strong understanding of statistical methods used to elicit insights from data.
• Analytical mindset with a drive toward actionable insights.
• Deep interest in online marketing and the media industry (industry experience is a plus).
• Ability and drive to understand the full stack of product development.
• Willingness to initiate and own research, exploration, and analysis from start to finish for business problems.
• Strong interpersonal skills and ability to remain focused yet flexible in a fast-paced internet company environment.
• Proficiency in MS Excel, Tableau and SQL.
• Familiarity with Python (preferred) or R programming to the level necessary for ad-hoc analysis.
• Experience managing a small team.

Compensation & Benefits

• Expected salary range: $120,000 USD to $160,000 USD annually.
• Salary is an estimate and may vary based on the organization’s compensation practices.
• Salary may be adjusted based on applicant’s geographic location.
• Eligible for performance bonus or commission and equity in the form of restricted stock units.
• Eligible to participate in standard employee benefits programs, currently including:
  • Health care benefits
  • Retirement benefits
  • Paid days off (paid sick leave, parental leave, paid time off, or vacation benefits)
  • Other tax-reportable benefits

Equal Opportunity

The organization is an equal opportunity employer and does not discriminate on the basis of race, color, religion, national origin, pregnancy status, sex, age, marital status, disability, sexual orientation, gender identity, or any other characteristics protected by law.