Overview
This Business Analytics role focuses on developing and optimizing customer offers that drive subscriber growth, strengthen customer value, and maximize long-term profitability across acquisition, existing customer, retention, and SVOD portfolios.
The position blends analytical expertise, financial modeling, and marketing strategy to shape a cohesive portfolio of offers. You will build business cases, partner with strategy owners to challenge assumptions and refine offer concepts before execution, and think holistically across products, channels, customer segments, and lifecycle touchpoints.
Responsibilities
Essential Functions
- Challenge and validate assumptions; partner with strategy owners to refine offer concepts before business cases are developed.
- Develop business cases and financial models evaluating acquisition, existing customer retention, and SVOD offers.
- Evaluate offers across products, channels, customer segments, and lifecycle touchpoints to support a cohesive offer, pricing, and packaging strategy.
- Build forecasts and financial models using sound assumptions when data is limited or ambiguous.
- Partner with Finance, Sales, Marketing, Analytics, and Product teams to develop and execute offer strategies.
- Deliver executive-ready insights and presentations that simplify complex analyses and support strategic decision-making.
- Apply strong financial modeling and strategic analysis to influence offer strategy.
- Balance customer, marketing, financial, and operational perspectives when evaluating business opportunities.
- Simplify complexity while recognizing dependencies across pricing, packaging, promotions, and customer lifecycle strategies.
Collaboration
- Influence strategy by asking insightful questions, challenging assumptions, and recommending better solutions.
- Evaluate complex business decisions spanning multiple products, customer segments, and cross-functional organizations.
Requirements
- Bachelor’s degree in Business.
- Experience in pricing, offer strategy, customer acquisition, and retention marketing.
- Experience in subscription-based, streaming (SVOD), telecommunications, media, or other recurring revenue businesses.
- Experience with Power BI, Tableau, or similar business intelligence tools.
- Ability to present complex analyses to senior leaders and influence strategic decisions.
- Advanced Excel and PowerPoint skills; SQL/Snowflake. BI tools (Power BI, Tableau) are a plus.
- Background in pricing and offers, subscription, streaming, or recurring revenue businesses.
- Strong analytical, problem-solving, and communication skills.
Preferred Qualifications
- Economics, Finance, Marketing, or related field.
Travel
- May be requested to travel for in-person team meetings once or twice a year.
Compensation & Benefits
- $100,000 - $135,000 / year
- Medical, Dental, Vision, and Life Insurance
- Flexible Spending Accounts (Medical and Dependent Care)
- 401(k) Plan with Company Match
- Generous Paid Time Off
- 10.5 Paid Holidays
- Career Development Opportunities
Location & Employment Type
- Remote - United States
- Full Time