Controller

Overview

This role owns financial operations and reporting for a portfolio of early-stage consumer brands. The work focuses on monthly close, GAAP-compliant reporting on an accrual basis, and hands-on accounting for inventory, COGS, trade spend, promotional accounting, and related revenue and billing processes. You will manage a team of domestic and international accountants across your client portfolio and partner directly with founders and CEOs to translate financial reporting into clear, practical guidance.

Responsibilities

• Own the full month-end close for each client portfolio, including:
  • Revenue and expenses
  • GL reconciliations
  • Accruals
  • Financial statements delivered on time each month
• Manage a team of domestic and international accountants across your client portfolio.
• Ensure each client remains GAAP-compliant and on accrual-basis accounting.
• Oversee billing, AP/AR, inventory costing, and revenue recognition for each client.

CPG Accounting

• Manage inventory accounting, including:
  • Costing
  • Write-offs
  • Landed cost treatment (in partnership with each client)
• Handle trade spend and promotional accounting, including:
  • Accruals
  • Chargebacks
  • Deduction management
  • Retailer compliance
• Build and maintain COGS models that reflect how a product brand operates.
• Support cash flow forecasting for inventory-heavy businesses.

Founder Support

• Translate financial results for founders and executives who are experts in their products, not their P&L.
• Provide clear guidance on what founders need to hear.

Systems & Infrastructure

• Evaluate and implement appropriate tools for each client’s stage, such as:
  • QBO, NetSuite, Xero, Bill.com, and Shopify
• Build and document processes that scale with the business.
• Implement internal controls that add real protection without creating unnecessary bureaucracy.

First 90 Days

• Days 1–30:
  • Meet your manager and the accountants you will work with.
  • Learn the client portfolio (what each brand sells, where it sells, and where the books stand).
  • Learn the close process, reporting standards, and internal audit review.
• Days 31–60:
  • Run the close for your clients with support.
  • Build relationships with each founder and understand how they prefer to receive financial updates.
  • Identify and map inventory, COGS, and trade spend gaps.
• Days 61–90:
  • Fully own the close and reporting for your portfolio.
  • Deliver a short plan for each client on needed processes, controls, or systems.

Who You’ll Work With

• Pod Lead (manager/reviewer and partner on workload and client calls)
• Accounting team (domestic and international accountants you manage)
• Founders & CEOs (clients you report to and advise directly)
• Quality Assurance (reviews work and takes on specialized projects)
• Client Experience (partner when a client issue needs more support)
• Onboarding & scoping (hands each new client to you)

Requirements

• Deep CPG accounting experience (non-negotiable), including:
  • Inventory
  • COGS
  • Trade spend
  • Deductions and promotional accounting
• 5+ years of progressive accounting experience, ideally across multiple clients or companies.
• Strong command of US GAAP, including:
  • Revenue recognition
  • Inventory valuation
• Systems fluency, including QBO, NetSuite, and Xero, plus familiarity with the startup tool stack (Bill.com, Gusto, Shopify).
• Bachelor’s in Business or Accounting.
• CPA is preferred and valued.

Preferred Qualifications

• Experience at a fractional or outsourced accounting firm.
• Retail and wholesale experience, including chargebacks, deductions, and retailer compliance.
• Experience implementing NetSuite or moving a client off QuickBooks.

Compensation & Benefits

• Base salary: $140,000–$150,000
• Matched 401(k)
• Health coverage paid 100% for you and 50% for your dependents
• Support for professional development
• Company-provided device

Location

Remote-first.