Senior Controller/Strategic Financial Advisor

Overview

The organization is seeking an experienced Senior Controller / Strategic Financial Advisor to oversee day-to-day financial operations and serve as a trusted strategic partner to the CEO. This role combines strong month-end and year-end close execution with the ability to look beyond the numbers—identifying risks, anticipating challenges, and uncovering opportunities for growth.

Responsibilities

• Own the month-end and year-end close process, ensuring accurate, timely, and audit-ready financial statements.
• Manage day-to-day accounting operations including A/P, A/R, payroll coordination, reconciliations, and internal controls.
• Build and maintain rolling budgets, forecasts, and cash flow models that reflect the realities of the business (not optimistic assumptions).
• Partner directly with the CEO on strategic and operational decisions, providing clear financial analysis and a point of view—not just data.
• Proactively identify financial risks, inefficiencies, and opportunities across the business, and bring recommended solutions.
• Challenge assumptions and decisions when the numbers don’t support them, including when it means disagreeing with leadership.
• Oversee compliance, tax filings, and relationships with external accountants, auditors, and financial institutions.
• Develop dashboards and reports that provide leadership visibility into margins, cash position, and unit economics.
• Support pricing, vendor, and cost-structure decisions with rigorous, big-picture financial analysis.
• Help build scalable financial processes and systems as the organization grows.

Requirements & Qualifications

• 7+ years of progressive experience in accounting/finance, including experience at the Controller level or above.
• Big-picture mentality—able to connect financial data to business strategy.
• Solutions-first approach—propose ways to fix issues, not only report problems.
• Confidence and diplomacy to push back on the CEO or leadership when the data warrants it.
• Strong technical accounting foundation (GAAP, close processes, internal controls) paired with strategic financial acumen.
• Comfort operating in a lean, fast-moving environment where the role owns both details and strategy.
• Excellent communication skills—able to translate financial complexity into clear guidance for non-finance stakeholders.

Preferred Qualifications

• Experience in consumer products, CPG, or a similar product-based business.
• CPA and/or MBA (preferred but not required if experience demonstrates equivalent capability).