Principal Financial Analyst

Overview

This role supports a rapidly scaling Marketplace Fulfillment business. Reporting to the Head of Marketplace Fulfillment Finance, the Principal Financial Analyst partners with senior leaders and cross-functional teams to shape strategy, influence investments, and drive profitable growth.

The position owns complex analyses, forecasting, and financial models for fast-moving initiatives, while improving financial transparency and rigor across the organization.

Responsibilities

• Lead pre-deal financial analytics by building right-to-win screens and unit economics models at the brand and SKU level, sizing ramps and break-even points, and proactively flagging operational constraints and SLA risks.
• Drive assortment expansion decisions by identifying the highest-ROI SKUs, modeling sell-through, cost-to-serve, and variable retail profit across fulfillment paths and phased launch scenarios.
• Own and scale the quote engine by designing defensible, auditable cost-to-serve models that translate brand scope into standardized, automated quotes using SQL and Power BI, with CRM-ready outputs and clear approval guardrails.
• Close the loop post-launch by comparing quoted economics to actuals, identifying drivers of variance, and continuously improving deal models, playbooks, and exception policies.
• Provide end-to-end pipeline and capacity visibility by partnering with Business Development, Operations, Finance, Legal, and Outbound to surface risks early, unblock execution, and ensure launches are fast, accurate, and surprise-free.

Requirements

• 6–10+ years of experience in FP&A, strategy, or operations analytics within eCommerce, marketplace, or fulfillment-adjacent environments, with a strong track record of influencing business decisions.
• Advanced analytics toolkit, including expert-level SQL and Excel, strong Power BI capabilities (data modeling, DAX), and experience working with Snowflake or similar cloud data warehouses.
• Proven experience building scalable economics models, including hands-on development of quoting frameworks, cost-to-serve engines, and operational guardrails that support rapid growth.
• Exceptional communication and business partnership skills; able to translate complex analyses into clear narratives, drive alignment across senior stakeholders, and perform under tight timelines.
• Owner’s mindset with strong collaboration skills, combining accountability, humility, and resilience to navigate ambiguity and deliver results in a fast-paced environment.

Preferred Qualifications

• Not specified.

Compensation & Benefits

• Generous vacation policy, paid time-off for your wedding week, paid parental leave, and support for parents of growing families.
• Annual recognition for accomplishments, with opportunities to receive special gifts, swag store credit, or donations to a nonprofit of your choice.
• Health & Wellness benefits including affordable medical, dental, and vision plans with coast-to-coast coverage; free telehealth and on-demand mental health resources.
• Paid time off to give back and make a social impact.

Location

To qualify for Work Your Way, eligible applicants must reside in one of the following states:

Alabama, Alaska, Arizona, Arkansas, Florida, Georgia, Idaho, Indiana, Iowa, Kansas, Kentucky, Louisiana, Mississippi, Montana, Nebraska, Nevada, New Hampshire, New Mexico, North Dakota, Ohio, Pennsylvania, Rhode Island, South Dakota, Tennessee, Texas, Utah, West Virginia, and Wyoming.

Work arrangements include flexibility to choose where work is most effective each week, with a quarterly corporate in-person gathering in Lincoln.